AI Insights · Timothy · July 2025
Top Personal Finance Apps on iOS in Belgium: Q2 2025
Explore the performance of leading personal finance apps in Belgium on iOS during Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, the top personal finance budgeting and planning apps on iOS in Belgium demonstrated varied performance metrics, according to Sensor Tower data.
Splitwise showed a consistent increase in weekly revenue, peaking at approximately $909 in the final week of June. The app's downloads also surged, reaching 2.3K by the end of the quarter, while weekly active users fluctuated between 53K and 75K.
Finary: Budget & Money Tracker faced a decline in weekly revenue, starting strong at $2K but dropping to $200 by the end of June. Downloads remained relatively low, with a slight peak at 170 in late June. Active users, however, showed an upward trend, ending the quarter at 3.7K.
YNAB maintained stable weekly revenue, with a notable peak of $1.2K in late April. Downloads remained modest, with the highest at 104 in late June, while active users ranged from 540 to 665 throughout the quarter.
Buddy: Budget Planner App experienced a gradual increase in revenue, reaching $505 in early May. Downloads showed minor fluctuations, peaking at 271 at the start of the quarter, and active users remained steady around the mid-200s.
Spendee Budget App & Planner saw a notable increase in weekly revenue, peaking at $404 in late May. Downloads showed a slight rise, with the highest at 216 in late May, while active users consistently ranged from 690 to 804.
These insights provide a snapshot of the app market dynamics in Belgium, with more detailed analytics available on Sensor Tower.
